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Posted 3 weeks ago

Paula Gerbase Joins Georg Jensen as New Creative Director

Luxury Recruit welcomes the news of Paula Gerbase’s appointment as Creative Director at Georg Jensen.

Georg Jensen, renowned for its timeless approach to design, has named Paula Gerbase as their new Creative Director, bringing her extensive experience and visionary leadership to the iconic Danish brand. With a well-established career that spans both menswear and womenswear, Gerbase is celebrated for her distinct, architectural aesthetic, and her focus on quality craftsmanship.

This placement was especially meaningful for us at Luxury Recruit, as we had the pleasure of working exclusively with Fiskars Group, who acquired Georg Jensen in October 2023, on this search. Securing Paula Gerbase this summer for this prestigious role was a rewarding process, and we look forward to seeing her impact within the brand.

Previously, Gerbase served as the Creative Director at storied British brands, establishing a reputation for blending traditional craftsmanship with modern sensibilities. Her unique design philosophy aligns seamlessly with Georg Jensen’s legacy of minimalist, high-quality creations across jewelry, home decor, and lifestyle products.

This appointment signals a new chapter for Georg Jensen as it continues to expand its influence globally, bringing fresh creativity while honoring its Scandinavian heritage. Paula Gerbase’s deep appreciation for materials, combined with her innovative approach, is expected to shape the brand’s future collections and strengthen its identity in the luxury market.

As a leading name in luxury recruitment and executive search, our Group CEO has built an extensive track record over the past 18 years, placing some of the world’s top leaders within the most prestigious brands—something we don’t shout about too much but take great pride in. We look forward to watching Georg Jensen evolve under Gerbase’s guidance, knowing that strategic talent acquisition continues to drive brand growth and creative excellence.

Stay tuned as we keep you updated on transformative movements within the luxury industry and connect top talent with iconic brands like Georg Jensen.

WWD: 

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